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Tag: Trade Desk

IX Open Access Webinar: Unpacking the Programmatic Opportunity in Our New Normal

Unpacking the Programmatic Opportunity in Our New Normal In Index Exchange’s inaugural IX Open Access webinar (July 16), Andrew Casale, President and CEO of Index Exchange, and Jeff Green, CEO and Founder of The Trade Desk, discussed the lessons they’ve learned throughout programmatic history, how The Trade Desk and Index Exchange are helping clients make ...continue reading

17 Jul

Events Webinar

Adweek: The Trade Desk and Index Exchange Boast Match Rates of 99 Percent

Two months after the full roll-out of its Unified ID Solution, The Trade Desk is boasting match rates of up to 99 percent along with early trial partner Index Exchange as independent ad tech seeks to offer scaled targeting alternatives to the industry’s walled gardens. The digital advertising industry is dominated by walled gardens, which ...continue reading

17 Dec

Press

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