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Tag: third-party cookies

IAB UK: User Identity Webinar

During the IAB UK webinar on User Identity, Index’s EVP of International, James Prudhomme, discusses the future of people-based marketing in a post-cookie world and how these initiatives will empower the ecosystem. Revisit the full session here alongside leaders from The Programmatic Advisory, OneTrust, ID5, Permutive, Smartology and Adjust.

01 Jun

Events IX Perspectives Video

ExchangeWire: Understanding Identity and Targeting in a Post-Cookie World: IAB UK

When Google announced earlier this year that it would be phasing out the use of third-party cookies in Chrome within two years – following similar moves by Mozilla’s Firefox and Apple’s Safari – it heralded in a new era of digital advertising. There are of course challenges to navigate; marketers who rely on the use ...continue reading

27 May

Press

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