At Index Exchange, we’re excited to announce that we are the first exchange live and integrated with LiveRamp IdentityLink (IDL) globally, expanding to include support for publishers in the UK, Europe, and Asia-Pacific. Through this expanded integration, Index Exchange and LiveRamp aim to bring European and Asia-Pacific partners the ability to enable a consent-driven, people-based ...continue reading
Index Exchange is excited to announce that we are the first exchange live and integrated with LiveRamp IdentityLink (IDL) globally, expanding today to include support for publishers in the UK, Europe, and Asia-Pacific. Through this expanded integration, Index Exchange and LiveRamp, aim to bring European and Asia-Pacific partners the ability to enable a consent-driven, people-based ...continue reading
We’ve entered an interesting era for the digital media industry — one marked by shifts, shake-ups, and rapid evolution. And on 14 January, Google put the nail in the third-party cookies’ proverbial coffin, announcing they would be phased out of the Chrome browser in the next two years. It wasn’t shocking news — as noted, ...continue reading