The theme of this year’s RampUp on the Road London 2019 zeroed in on the relationship between publisher and advertiser. Among many lessons learned, this year’s conference main themes revolved around privacy, consumer trust and first-party data and ultimately, how all of these components affect the relationship between publisher and advertiser.
Across the river from the iconic Elizabeth Tower (more affectionately known as Big Ben), digital publishers in both the B2B and B2C sectors congregated at the annual AOP Digital Publishing Summit. Attendees were looking for insight into the future of the digital publishing industry, and of the many themes discussed throughout the day, two struck ...continue reading
As the leaves start to golden and the temperatures begin to drop, it’s natural to start thinking about the end of the year — pondering what’s ahead for the last bit of 2019, 2020, and beyond. Before we dive into the future, though, let’s take a moment to reflect on a few key trends we ...continue reading
With the Thames as the backdrop, ExchangeWire’s ATS London — now in its tenth year — was hosted at BFI Southbank earlier this week. It was a day marked by engaging discussions both on and off stage, with more than 500 leading members of the global programmatic advertising community squeezed into the audience. What did ...continue reading