This is Today. Today is Yesterday. And Tomorrow is also Today. It’s official. Our new normal is no longer new. It’s just normal. If you have an internet connection, or cable television, you have heard those words more in the past few months than your own name. “The New Normal” will be the Time Magazine ...continue reading
A Big Change Since we started this newsletter, our friend, Tom Hanks, has been an unofficial mascot of our COVID-19 analysis. His diagnosis represented a dividing line of sorts between the pre and post-pandemic world. His recovery was our recovery. He was the Woody to our Andy. The Turner to our Hooch. The Jenny to ...continue reading
100 Days, 100 Nights There are a lot of good headlines coming out of the trades. Advertising is expected to recover and grow in 2021. Programmatic, in particular, is fighting its way back to pre-COVID levels. We are settled into our new routines. In some respects, it feels harder to imagine what it was like ...continue reading
Viva Las Vegas? It’s the beginning of June, and Ad Spend continues to recover. Even the most hard-hit Ad categories, like Travel, have started to gain momentum. All verticals are up since April 1st, and green shoots are sprouting across the ecosystem. We still have a ways to go, but collectively things are getting better. ...continue reading
Sometimes You Get What You Need… It’s funny how you don’t know you need something until you get it. I really didn’t think an extra day off for Memorial Day would matter all that much. I wasn’t going anywhere. I am in the same place I have been for the last 10 weeks. Days are ...continue reading