ExchangeWire: Fundamental Shifts in Programmatic: Q&A with Luke Fenney, Index Exchange

In this exclusive interview, Luke Fenney (pictured below), vice president, publisher sales, international, Index Exchange, speaks with ExchangeWire on the future of the programmatic industry, and what the various underlying fluctuations affecting the sector mean for all players involved. Which channels are set to benefit most strongly from prioritisation of data-driven thinking? How can these be ...continue reading

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